Pro & Contra

Pro:
- Super sharp (4K) UHD screen with a very high pixel density combined with 120Hz (144Hz overclock) with G-Sync HDR Support
- 99% Adobe RGB Color Space coverage for best colors
- 384 individually controlled dimming zones (Local Dimming)
- Good gamma settings which are especially very important
- Overall a good and simple OSD Menu
- Superior white point and backlight uniformity. Much better than many other gaming monitors but still worse than graphics monitors for around 1300$ from Eizo or NEC for example.
- An excellent (!) responsiveness due to the higher PPI and the fast IPS panel
- No scanlines and artifact issues
- Best gaming monitor yet on the market for games & movies
- Awesome viewing angles and a very good IPS contrast. The IPS glow is not entering anymore the center of the screen and is not changing anymore in viewing angles and the distance to the monitor
- Included monitor shading hoods

Nice to have:
- A good foot stand

Neutral:
- You cannot change the brightness when using HDR (There is still a trick where you simply can reduce RGB settings to reach a lower brightness)
- SDR Blooming
- Quantum Dot colors in SDR mode look very unnatural and very oversaturated but they are doing a GREAT job for HDR and
- 4:4:4 HDR @ 10-Bit in the graphics cards settings (8-Bit + FRC monitor) only @98HZ

Contra:
- Only an "okay" build quality for this price tag. The build quality is equal to the Acer X34P for example, which has a good overall build quality (for around 1000$)
- Inverse Blooming
- HDR Blooming is clearly more visible than when using SDR
- Extreme weird build in fan which sometimes can get extremely loud, especially when mounting the VESA mount on the monitor without modding it to let the fan "breathe"
- The amount of the IPS Glow and Backlight Bleed is unacceptable for the price tag even when it looks better than on current WQHD 165Hz IPS panels with activated local dimming zones
- Black crush above 120Hz (144Hz)